THE ORIGIN
From a region of Andalusia...With an obsession for what olive oil should be
Where it all begins
Half of Andalusia is olive groves. In Jaén, the olive tree is not just another crop — it is a way of life, a heritage that is not learned, but breathed. The land here has a name of its own. The light is different. And a tradition so deeply rooted that no one remembers when it began. Your L'AUREA olive oil comes from this land.
PICUAL: The Queen
Not all olives are created equal. L'Aurea selects only the Picual variety — the queen of the Spanish olive grove, the most cultivated in Andalusia, and not by chance. Harvested at the end of October, when the fruit is still green and full of character.
Why Picual? Because there is no other like it in flavor, health benefits, or personality. On the nose: fresh grass, fig tree, freshly cut green tomato. On the palate: intense fruitiness, a clean bitterness that is not overpowering, and a spiciness that appears late — discreet, persistent, inevitable. It is an oil that says something. This is no coincidence. It is a choice.
Extra Virgin and Organic - What's behind each term?
Extra Virgin: This is the highest category of olive oil. First cold-pressed, typically below 27°C. Unrefined, unblended, no heat. Acidity must be less than 0.8%—a direct indicator of freshness and quality. Organic: This means no pesticides, no GMOs, sustainable agriculture, and annual inspections by an accredited body. In our case, CAEM Madrid—verifiable and documented. Every bottle of L'Aurea meets both conditions. You can verify this in our Traceability section
The Harvest: The Most Important Decision
Harvest date is key to olive oil quality
Early harvest — late October. The olives are still green. Polyphenols are at their highest — up to 400–500 mg/kg in the Picual variety. The flavor is intense: fresh grass, green tomato, a clean bitterness, and a distinctive finish. Early harvest yields 30–50% less oil per kilo of olives. Hence, the price.
Late harvest — from December. The olives are fully ripe. Higher yield per kilo — which is why many wait. The result: a golden, smooth, and sweet oil, with fewer polyphenols. Easier to produce and cheaper to buy.
That's why a 500 ml bottle of early harvest EVOO costs between €20-25, while a standard supermarket one costs €8-10. Fewer olives, picked days before their peak ripeness, with few hours to preserve the flavor and polyphenols in their original state. It's the way to achieve that quality.
The Gift of the Olive
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The power of vitamin E
Picual olive oil has a high Vitamin E content. One tablespoon can provide up to 10% of the recommended daily intake, helping to protect your cells from within. -
The Power of Polyphenols
Each bottle of L'AUREA contains approximately 450 mg of polyphenols, including Oleocanthal, naturally rich in antioxidants. -
Healthy lifestyle
Remember to always include olive oil as part of a balanced diet and healthy lifestyle. That's how we do it in the Mediterranean.
WHY L'AUREA?
Origin
Centuries of olive oil wisdom and tradition concentrated in a single region: Andalusia. The only place from which L'Aurea obtains its oil.
Traceable quality
Early harvest organic Picual, certified and traceable from the olive grove to your home. No shortcuts. What you see is what you get.
Different
Rose. Timeless. Unprecedented. L'Aurea doesn't imitate traditional olive oil—it reimagines it to transform your table.
Versatile kitchen
For baking, plating, for that last drizzle that changes everything. A vibrantly flavored oil for every kitchen moment.
Revolution and tradition united
The methods are ancestral. The vision is new. L'Aurea does not choose between past and present —it unites them.
Sustainable
Certified organic farming, minimal waste, no shortcuts. Everything we do, we do with respect for the earth.
